iBeacon is Apple Inc.’s implementation of Bluetooth Low Energy (BLE) technology standard, which enables Mobile Apps (both iOS and Android) to receive signals from beacons and exchange information within short distances. In essence, iBeacon technology allows the beacon hardware to determine the proximity and location of nearby devices and establish connection between the physical and digital world. It provides personalized user experience and serves as an ideal solution for the enterprises as they can target customers on one-to-one basis and market their products or services.